Ok, but I do have one requirement. Rather than use the term extra revenue, I prefer increased revenue.
Do subscriptions increase revenue?
In some cases, the answer is clearly yes. For example, if offering a low cost subscription for a month entices a new user to try Trainz then that equals a net increase in revenue with the hope that the user continues as a revenue producing customer. This is the trial version model used by many software companies.
If the subscription, brings an inactive former customer back as a paying customer then that increases revenue. This is also a common issue in all types of businesses. I see this happening a lot in this forum.
Now. lets get into more of a grey area. Active users of TRS19, TRS19 Platinum and Tane that purchase DLC from the Trainz Store. These were the users that the Silver subscription would have suited. But it was withdrawn from sale so now these users have to look at the Gold subscription.
If a user spends more than $130 per year on DLC from the Trainz Store than a Gold membership is a no brainer. Try out all the available DLC, buy what you like at a 25% discount and 3X Trainz points. Of course, this benefit decreases over time as the pace of new DLC may not merit keeping the membership for longer than a month. Does it increase revenue? The jury is still out on that one.
So when does a membership purchase not increase revenue.
If a user would have purchased TRS22 with a perpetual license and also bought a first class ticket ($105) than the increased revenue of a Gold membership is just $25 which can be offset by purchases of DLC at full price rather than at a 25% discount. To me this is the position of Bolivar, he just wants to hand over his cash and is stopped form doing so.
Gold members get the following:
[TABLE="class: subtable subtablemain, width: 740"]
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[TD="class: subtablefield subtablelefttitle2"] First Class Ticket
Premium download speeds
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[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TR]
[TD="class: subtablefield subtablelefttitle2"] Latest Trainz Retail Editions
Access all Retail Editions (from T:ANE onwards)
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[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TR]
[TD="class: subtablefield subtablelefttitle2"] Trainz Plus Edition
Enjoy brand new features first (e.g. Surveyor 2.0)
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[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TR]
[TD="class: subtablefield subtablelefttitle2"] New Content
Early access to content prior to future retail release
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[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TR]
[TD="class: subtablefield subtablelefttitle2"] Exclusive Loyalty Rewards
Cool stuff especially for members (like Scrapbook Prefabs)
[/TD]
[TD="class: subtablefield, align: center"] [/TD]
[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TR]
[TD="class: subtablefield subtablelefttitle2"] All DLC Access
Enjoy the full suite of Trainz DLC items, now available in-game
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[TD="class: subtablefield, align: center"]
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[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TD="class: subtablefield subtablelefttitle2"] Preview Pass
Explore new DLC items before retail release
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[TD="class: subtablefield, align: center"]
[/TD]
[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TR]
[TD="class: subtablefield subtablelefttitle2"] Trainz Store Discount
25% off all DLC items in the Trainz Store
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[TD="class: subtablefield, align: center"]
[/TD]
[TD="class: subtablefield subfeatured, align: center"] [/TD]
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[TR]
[TD="class: subtablefield subtablelefttitle2"] Trainz Rewards Bonus
3x Rewards points in the Trainz Store
[/TD]
[/TR]
[/TABLE]
Is denying non-members the ability to buy any DLC they want a hill you want to die on? I hardly think that it is a deal breaker when it comes to whether one buys a membership or not.