No, I get what you are saying, but you clearly don't see this as I do.
*puts on new product development hat*
Man this thing got dirty on the shelf...
Anyway. Joe Ilovetrains buys a new copy of this game he just discovered called "Trainz". He ponies up for the latest version. Waits a few hours for it to download and install, and filled with anticipation he fires it up and sees.
481
CONTENT UPDATES
Aside #1: "I just downloaded this and it needs updates!?!" <- that's a whole 'nother issue.
Now, he doesn't KNOW that he doesn't have to have them. But he may well DESIRE to have them, and after all, he JUST bought the game, shouldn't it have the latest content?
So, he hits the right buttons and the game starts to download updates
and download
and download
and download
....
[NEXT MORNING]
and download...
Not only because it's a lot of updates, but also because he's limited to 7kb of bandwidth.
This is going to lead to a BAD USER EXPERIENCE.
Now, on the other hand, if N3V had bundled a free 3 month FCT (or even a special 1 week one for that matter) and augmented that with some fancy eye candy touting how he's having the full FCT experience as he happily spends a mere hour or less updating that same content, this will lead to a GOOD USER EXPERIENCE.
Further it opens an opportunity to say "Hey! Remember how great that FCT was? Well buddy, click-en-ze-here to get a nutter!" because NOW the customer has a real life frame of reference. It's not a abstract "100mb limit and 7kbps vs Unlimited and 300mbps" it's "It's used to be ok, but OMG now it's SOOOOO freaking SLOOOOWW!!"
This is a corporate/marketing NO BRAINER.
It's the difference between a company that includes the batteries, and one that sends you looking for an open Radio Shack on Christmas Morning....